Inspired & Professional Social Media Marketing
Social media marketing is the cornerstone of online communications today
With an array of creative strategies, we’ll find the right way to get your message across
When it comes to digital marketing, social media lead the way
The World Intellectual Property Organization (WIPO)
WIPO PROOF: Trusted Digital Evidence
Developed by the World Intellectual Property Organization, the UN agency specialized in intellectual property, this was a project with many moving parts. In unison with the development of the WIPO PROOF platform, there was a need to develop a unique graphic design, look and feel that could translate across a variety of components, from the platform itself to sales and marketing material, digital and social media marketing assets.
A series of silhouettes, combined with a unique digital fingerprint, was developed and became the visual hallmark of the service. It was adopted for all marketing communications and became an effective and visually eye-catching vehicle for a complete digital and social media marketing campaign across Twitter, LinkedIn and Facebook.
In the run up to the launch of the service, a teaser campaign ran for 2 months, building intrigue and engaging WIPO followers with clever messaging. The social media marketing campaign met with a great deal of success and helped to engage over 2,000 users from across 114 countries within the first three months after its launch.
Below are samples of some of the assets we designed and created during this mandate.
Amy Pope PR campaign
Multimedia content for communications
Mandated by the US Mission to the UN, Fullframe produced all the multimedia content used in Amy E. Pope’s campaign to become director of the International Organization for Migration (IOM).
As with Doreen Bogdan-Martin’s campaign for top job at ITU, our mission here was to create impactful graphics and a tasteful look and feel for a campaign that would lasts months and require video production, flyers, brochures, social media cards, business cards, a CV and more. All content had to mesh and support the entire span of the campaign’s marketing and communications assets. With a short time frame within which to operate, due to Amy’s demanding campaign schedule, we worked quickly to establish a strong concept and to produce all the material she needed to get rolling.
The linchpin of the social media marketing campaign was a video that would entail an interview setup complimented by supportive, stock and archival footage. The result is a truly poignant encapsulation of Amy’s vision for the future of the IOM and the challenges that lie ahead in a world currently facing critical levels of human displacement. The rest of the PR, digital marketing and communications material followed suit, adopting the strong visual direction.
The Social Media Marketing
The Social Media Campaign Video
This is the campaign video we produced for Amy E. Pope’s PR campaign. The social media post on the left is the US Secretary of State endorsing her PR campaign. Antony Blinken went on to retweet Amy’s social media campaign video.
The Digital & Print Marketing
Support & content creation for social media marketing
We offer a wide range of services that are essential and complementary to your social network marketing campaign:
Q&A on Social Media Marketing
Why social media marketing?
Every brand has to produce and manage promotional media to attract new customers, communicate with current customers, and maintain the brand’s image. Nowadays, social media marketing is among the pillars of a wider creative communications strategy. Social media marketing management teams develop concepts and manage the release of video advertising and content. Social media campaigns express the same message in several media forms, from direct copy, to photos, videos and animation and more.
Effective social media marketing will activate a brand’s target market to support and grow that organization through sales, donations, and by sharing branded messaging. The best social media management teams will analyze the performance of strategic media campaigns through customer feedback, monitoring sales, and other measurement tools specific to that form of social media. Maintaining a brand’s image in this way will create a strong relationship between a brand and its community, and it is proven to have a direct impact on its overall long-term growth.
Why social media marketing with Fullframe?
If you don’t have an in-house social media marketing team, you can contact Fullframe Creative to take care of the design and management of all of your posts and activity on the network. Over the last 10 years, we have developed strong relationships with clients who have returned to us time and again, after creating great social media content together. Fullframe Creative is ready to engage with you on individual projects, however, there is a marked advantage to having your brand’s visual story and all its graphic content hosted in one place.
Knowing your brand’s mission and values gives us insight, and a head start, to crafting advertising videos, writing copy and producing content for every successive digital and social media campaign. We would already have all your graphic assets, so all you would have to do is transfer files needed for the most current projects. And that’s just one example of time and energy saved. Fullframe Creative is your top choice to create engaging social media content, oversee its publication, and analyze the engagement and response to all of your social media marketing assets.
How does it work?
When you decide to partner with Fullframe Creative to create and manage your brand’s social media marketing assets and campaigns, you are choosing to grow your brand. Firstly, we get to know your current body of content, as well as the social media marketing avenues you are using to communicate with your audience. From there, we can advise you as to areas that need attention and address any projects you want prioritized.
At Fullframe Creative, we exist to be at your service. Keeping our clients abreast of all developments and being responsive to feedback is an integral part of our production workflow. Partner with us to maintain a strong social media presence, and we will oversee and monitor the design and management of your social media marketing, but not just. We can also audit and cover the optimization of your website, graphic design, blog & SEO marketing and more in pursuit of long-term growth.
Spark up your Image!
Stand out for all the right reasons.
We help you communicate in a clear, creative and comprehensive manner. Make your message memorable…